Tuesday, June 26, 2012

A fascinating look behind the scenes of a McDonald’s photo...

A fascinating look behind the scenes of a McDonald’s photo...:



A fascinating look behind the scenes of a McDonald’s photo shoot
For food photo shoots, it used to be that companies would often use plastic food, so the real stuff wouldn’t wither under hot lights. While some places still use fake plastic food, there’s a trend towards using 3D rendered foodstuffs, to have better control over lighting and environment. But McDonald’s Canada still uses real food, even if it does undergo hours of prep to look way better than the real thing.
Submitted by Amanda

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